Friday, June 10, 2011

How We Ruined the Tomato - Salon



I hope that you have enjoyed tomato week on Austin Fresh and that you are inspired to source fresh, organic, sustainably-farmed tomatoes from local growers or to plant your own.

Tomatoes in season are the epitome of color, texture and flavor that has made this delightful fruit the second most popular produce item we eat. They taste great and they are great for your health. You simply cannot do better. You can do measurably worse.
...if you’re looking for the poster child for everything that’s wrong with modern industrial agriculture, you can’t get any better than a supermarket tomato. Supermarket tomatoes are generally tasteless and grown at a tremendous cost to the workforce.

In his new book "Tomatoland: How Modern Industrial Agriculture Destroyed Our Most Alluring Fruit," journalist Barry Estabrook writes the biography of the modern tomato, revealing the environmental and human costs of big agribusiness

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